How To Pull The Right Lever In Your Business To Get Even More Predictable, Sustainable, And Profitable
“Give me a lever long enough and a fulcrum on which to place it, and I shall move the world. ”
Archimedes
If you are a Business Owner, Consultant, or Service Provider, this could be the most important letter you ever read.
I know it sounds like hype… Hear me out.
It doesn’t matter what business you think you’re in… I don’t care if you’re a personal trainer, a high-end coach, financial advisor, attorney, multi-million dollar serial entrepreneur, real estate agent, pool cleaner or horse doctor…
You Are in the Leverage Business.
You see…
Everything you do in your business either gives you more leverage… or less leverage.
For example, when business owners slash their prices to compete, they’re enthusiastically joining the “race to the bottom”.
They’re dragging themselves (and competitors) down, down, down to slimmer margins…and… In some cases bankruptcy.
It’s short-sighted…. Though they might not recognize it at the moment, they are asking themselves the wrong questions.
I’ll ask you… is it giving them more leverage? Or less leverage?
From the outside, the answer is obvious.
They’re robbing themselves of the success they could have. They’re sabotaging their profitability… They’re creating instability.
To make matters worse, it’s getting more and more difficult to capture the attention of your market. Organic social media reach is diminishing, and ad prices continue to climb.
On the other hand…
As a wise business owner, your aim is to develop and create a truly Predictable, Sustainable, and Profitable business….
You Need to Play the Long Game.
You believe in your business.
You may struggle to charge what you are worth… Even though the transformation you facilitate for your clients is life-changing…
Once you’ve found a way to charge what you’re worth with confidence, you need to find a way to scale.
Think about this…
Imagine if you don’t need a fancy funnel, a big following, or an expensive sales process to do it.
Then… picture … your clients gladly paying your fees because of who you are… AND… you have a long waiting list of people who want to work with you.
And…
Then think about… What impact will it have on those closest to you?
You can have as much or as little of it as you want….It’s all there for you… when you do it right.
At our highest level, Success Innovations helps business owners, consultants, and service providers develop and create a Predictable, Sustainable, and Profitable business for the long haul.
After Working With 8 and 9-Figure
Businesses in 25 Industries… Here’s a BIG Secret About Successful Businesses.
Some of the businesses you admire the most usually spend years wondering how to squeak out the extra 5% in their business.
An extra 5%?!
What’s worse… while they’re so focused on these “5% Growth Opportunities”… they miss the big picture.
Here are a few things charlatans and con-men have convinced them to try.
- Hyped-up marketing tactics they heard at some mastermind or event.
- Flavor-of-the-month coaches found on Instagram.
- “Fancy Funnels” that haven’t worked since 2014.
- Paid advertising that costs a fortune… with costs continuing to rise.
- Flash-in-the-pan social media platforms.
- Lavish websites that only stroke their ego
The hard truth is…
Most of them don’t even know their business CAN grow more than a few percentage points in the first place.
That’s Where They Are Flat WRONG!
The process is simple… Here’s what we do:
- We get a snapshot of your current business situation
- You describe your wins and your roadblocks
- We craft a vision of your future business
- We create an actionable roadmap for the immediate future of your business
You can search for 50 levers to pull for a few extra % points of growth…
Or, you can pull THE RIGHT LEVER… and create massive leverage in your business.
It’s the Archimedes Lever… powerful enough to catapult your business.
For this kind of transformation, you probably understand the price is…
“Somewhere Between ‘Ouch!’ and ‘Boing!'”
That’s how my dad puts it, anyway.
In the past only our most premium clients learned our Predictable, Sustainable, and Profitable business methods and models. And they’ve paid as much as $125,000 to get them.
That’s out of reach for most people.
As Success Innovations grows, so does our ability to help, and impact even more businesses.
And… that’s a big responsibility. We know it’s a responsibility most Coaches, “Thought Leaders”, and Fake Authorities don’t take seriously.
Teaching has always been a big part of what we do. At our core, we are a teaching company.
Over the past few years, we have made training entrepreneurs and businesses of all sizes part of our value system and company mission.
That’s why… for a selected few smaller businesses… I’d like to introduce…
The Business Road Map Call
In a nutshell here’s how it works. We will start with you giving me a high-level snapshot of your business, the 30,000-foot view.
We will spend some time looking at your current situation;
Where are you stuck?
What’s working?
What’s not working?
What can you shift or change?
What can you add or adapt?
Why am I doing this?
We are on a mission to show 10,000 business owners how they can massively improve their profitability and productivity using simple but effective time management and business systems.
“I never have enough time, I am always in a rush.” If this is you then it is time to put an end to the constant stress and worry about not having enough time for your business and your family and learn techniques and systems that will keep your business moving forward even in the most challenging of times.
As a business coach, my job is to look at your business from the outside to identify areas of strength and areas that can be improved and help you implement strategies that will help you grow your business while having more time with your family and friends.
We start with a High-Level Business Assessment
We get together on an online video call and blast through your 1-3 questions. At the end of our Business Road Map Call, you will have actions that you can move on immediately. To get the most out of our session make sure you have 1-3 questions you need help with, prepared before we meet. You leave our session with actionable steps so you know what to do next! Plus, you will receive a recording of our session so you can review it on demand.
You get a Road Map Action Plan
Before we part ways for the day, we will take out 5 minutes to craft your specific action plan and action items for the next few weeks
This will include the support you will need, people you may need to hire, content that you will need to create, and actions steps that will lead you towards your overall business goals.
Here’s what clients say about us….
Why do Business Owners work with us?
As business owners, you often start with a great idea or you have great technical or trade skills and a great drive, however, you may be missing some key pieces to the puzzle of building a successful and thriving business.
Building a successful business is one of the most difficult things you’ll ever do, but also one of the most rewarding. Creating a vision for your business, building strategic plans, having systems that automate your business are just some of the things you need to create the business that you want now and in the future, and I am uniquely positioned to show exactly how to implement these ideas and grow your own self-managing business.
The biggest challenge for many small business owners and entrepreneurs is that they do not have the business experience to assist them in growing their businesses. This is where a coach can help you the most. An experienced business coach has the experience, skills, and tools that will help you build a thriving successful business.
As a business coach, my job is to look at your business from the outside to identify areas of strength and areas that can be improved and help you implement strategies that will help you grow your business while having more time with your family and friends.
Results
Coaching is not a “get rich quick scheme”. It takes time, effort, and dedication from you to reach your potential with a skilled coach at your side to help you avoid the pitfalls and roadblocks that stop many people. We provide you with a great toolbox to achieve your desired results. Your results are up to you taking action and doing the work.
If you are driven, heart-centered, results-focused, an action taker, coachable, have integrity, and are committed then you are a perfect fit to work with us.
Your results will be based on many variables, such as your level of effort, personal qualities, business knowledge, skills, and a host of other factors. Since these factors differ for each individual, we cannot guarantee your success, results, or income level, nor are we responsible for your success or failure.
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About Mark
Mark Johnson has over 25 years of experience as an effective trainer and coach working with small businesses, large corporations and government agencies. He has coached and facilitated training programs for businesses and government agencies in the USA, Australia, Argentina, and Canada.
Frequently Asked Questions
What is Business Coaching?
Coaching gives you the tools, support, and structure to accomplish more. It’s a relationship – a partnership between you and your coach that inspires and supports you to be and do greater things.
Coaches use a variety of tools, approaches, and techniques to help you achieve your desired results. However, your results are ultimately up to you.
Coaching: With coaching, the belief is that everyone has the answers within themselves, they just need help accessing and identifying them. A coaching session includes a coach asking you thought-provoking questions until you come to the answer yourself. Ultimately, you are the expert on your life. It’s up to you to reflect upon the questions to move forward. Coaching is very effective when you are stuck or need clarity personally or professionally. It’s also great for keeping you focused, taking action, and accountable.
Mentoring: A mentor, on the other hand, provides wisdom and guidance based on their own lived experience. Mentoring may include advising and coaching.
Consulting: Coaching is not consulting. Consultants diagnose problems, prescribe and, sometimes, implement solutions. They do the work for you. Coaches support you as you do the work. They never do the work for you.
Counseling: Coaching is not therapy. Counselling looks at the underlying causes of emotional pain, dysfunction and mental health problems. It tends to deal more with the past. Coaching focuses on the future and encourages personal and professional development. Coaches are not (unless specified) qualified to diagnose or treat any health-related problems, although if the situation arises they may suggest you see a doctor.
Training: Training programs include a linear learning path that follows an established curriculum based on objectives set out by the instructor. Training programs focus on learning a specific skill. Coaching is customized to your situation and does not include a set curriculum.
How Can Coaching Help Me?
People hire a coach because:
- They want clarity around what is holding them back.
- They want to achieve a dream or goal.
- They want to grow personally and/or professionally.
- They want to see faster results than doing something on their own.
- They want someone to help keep them focused and accountable.
- They want to improve their performance or gain a new skill.
- They want to get out of their comfort zone and have someone there to guide them.
- And many more reasons…
There are as many ways a coach can help you as there are dreams and goals. It all depends on what you need. Ultimately, coaching can help you move forward faster and achieve the results you are looking for.
Statistically, you are 95% more likely to achieve your goals with the help of a coach.
How is coaching delivered?
One great thing about coaching is that it can be delivered in so many different ways. The process begins with a personal interview (either in person or online) to identify your current goals and challenges, define the scope of your relationship, identify priorities, and create
We can meet face-to-face (though this is rare), or online via a video Zoom conference or on the telephone. There may also be video or email support depending on the type of coaching package.
Because I offer coaching sessions via phone or via the internet, sessions can easily fit around your schedule.
You also can choose between individual sessions and group sessions (group sessions tend to be a bit cheaper than individual sessions).
How can I maximize my coaching experience?
Like anything in this world, you get out of a coaching relationship what you put into it.
Here are some tips to help you do that:
- Respect your coach’s time. Show up to sessions at your scheduled time.
- If you need to reschedule a coaching session, give at least 48 hours notice.
- Arrive at your coaching sessions prepared for a great session.
- Do what you say you will
do, when you say you will do it. - Take personal responsibility for your results.
- Double your willingness to try new things suggested by your coach.
- Be flexible with your approach.
Honour your commitment and pay your invoice on time.- Smile more often.
- Be honest and hold yourself with integrity.
- Be you.
Do You Offer Ongoing Training Services?
The simple answer is yes. I offer several different training programs that cover specific needs for both companies and individuals. On the Services Page of this website.